MarTech By Digital Litmus What Are Chatbots? How B2B Chatbots Empower Your Buyers What are chatbots? Chatbots are changing the way businesses talk and capture data from their prospects. See how they can play a role in your B2B marketing strategy.
MarTech By Digital Litmus 5 B2B Chatbot Playbooks Every Company Should Be Using With these 5 essential chatbot playbooks on your website, your B2B business could be capturing more leads and driving more sales right away.
MarTech By Digital Litmus Optimising Your Marketing Activity: What Is A/B Testing? In a nutshell, A/B testing is a way of showing the users on your website two versions of a web page to see which one performs the best.