B2B Marketing Strategy
Harness the Power of Connected Growth
B2B channels are saturated and lead gen is slowing. There's a crisis of disconnection. But if you prioritise customer connection, you will grow faster. It's time to act with the Fusion Blueprint.
THE B2B GROWTH STRATEGY CHALLENGE
The B2B buyer journey has changed forever
Buyers want to be in the driving seat and engage with sales at the last minute. Friction must be removed and customers delighted.
More channels, more data, so many options…
It’s getting really complex out there and this can lead to Random Acts of Marketing. Building a connected strategy is the best solution.
Content chaos reigns supreme
Content done right is hands-down the best way to connect with your customers. But content chaos is prevalent and can lead to sluggish growth.
More leads, better conversion, revenue growth
Want more leads, website support, or your sales team to close deals more quickly? Our Growth Programmes are the strategic, systematic, and integrated approach to driving long-term growth in your business.
Save time and money
A connected strategy optimises your ad spend, streamlines your tech stack, and weeds out inefficiency.
Seize new opportunities
Connected Growth means looking at the bigger picture to find the right growth levers to accelerate your business.
FUSION BLUEPRINT
The Fusion Blueprint is the fastest and most efficient way to build your connected Go-To-Market strategy. It's a comprehensive yet rapid approach, delivering a series of audits, workshops, and analysis to deliver your blueprint for success.
HOW IT WORKS
1. Kick-off Call
Initial discussion to outline the scope, objectives, and expectations for the strategy development process.
2. Workshops & Audits
Interactive sessions and audits to dive deeper into each element, involving key stakeholders for input and alignment.
3. Strategy Blueprint
Your Fusion Blueprint with a cohesive strategy and specific activities for the next 12 months.
WHY CHOOSE THE FUSION BLUEPRINT
Connected Solution for Business Growth
Experience the benefit of a connected customer journey strategy. Our comprehensive approach covers every angle, from marketing to sales, giving you a one-stop solution for accelerated growth.
Unify Teams, Multiply Results
Break down the silos between your marketing, sales, and revenue operations teams. Aligned goals and seamless collaboration mean faster decision-making and better results.
Close Bigger & Better Deals Faster
Give your sales team everything they need to succeed, from the right tools to actionable insights. An empowered sales team means shorter sales cycles and a higher close rate.
Get Ahead and Stay Ahead
Learn exactly where your competitors are falling short and how you can capitalize on their weaknesses. Stay ahead by continuously adapting your strategy based on real-time insights.
Messaging that Maximises ROI
Ensure your content speaks directly to the needs and aspirations of your target audience. A tailored content strategy results in higher engagement, more qualified leads, and ultimately, better ROI.
Dominate Search Rankings
Secure top rankings in search engine results through a well-planned keyword strategy. Higher visibility means more organic traffic, reducing your dependency on paid advertising channels.
SPEKTRIX | JENNIFER BARRETT
VP of Business Development & Marketing
"We consider Digital Litmus to be a true extension of our team. Their Fusion Blueprint transformed our approach to marketing, creating huge efficiencies and commercial success."
£1.6m Closed Won
£540k Net New Pipeline
307 Marketing Qualified Leads
REQUEST A FREE GROWTH ASSESSMENT
Are you a B2B business looking to get away from disconnected sales & marketing? Would you like to systematically attract more prospects and close deals faster? If so, then get in touch for a free growth assessment to uncover new opportunities for your business.
Here's how it works:
- You submit the assessment form
- We set up a 30 minute intro call
- You complete a short questionnaire
- Our experts do the analysis
- We have a follow up to present opportunities & solutions